Buying the random gift boxes and items is the conditioned behavior. Seemingly random extensions, or reprisals is the random reinforcement. Regularly announced events are continuous reinforcement. Afterwards when the reinforcer wants to reduce or remove the continuous reinforcement keep the conditioned behavior in place they will then switch to intermittent reinforcement, where the reinforcement is only sometimes given, and when it is given, the more random (or random appearing) the more effective. The function of the seemingly random extensions and brief returns to raids is to create intermittent reinforcement.Ĭontinuous reinforcement conditions a desired response. However you use some of the items for a semi-random reward later (egg hatch, raid boss random stat, how many of x action can you stuff into time period y while some effect is in place). They don’t use loot boxes in the normal sense. Niantic is so effective in bringing in revenue, it is more likely that they are doing exactly what they plan. One could say that they are systematically incompetent and just bumbling from event to event. There are so many last minute extensions and reversals where the logic for one event cannot explain another. I believe that players think that the event extensions, gift box extensions (and lack of clarity as to when the will leave the store) and raid boss reprisals are unplanned when they are likely scheduled well in advance. I think that these are looking for logic and reason in the wrong calendaring decision point. Then others think that the rate of regionals was lower then it should be so the event did not fulfill its intended goals of allowing a significant player base to finish or almost finish their dex. Others postulated that Niantic has an October event planned to start on the 8th and was looking for a filler event to keep people engaged and the momentum going until the next big thing.
With the announcement that the 7k egg regionals were extended another week, some thought that perhaps they were seeking incubators better then expected and wanted to milk the revenue stream.
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